Lamborghini is hosting its second annual “She Drives a Lambo” event this weekend in Sedona, Arizona, following last year’s successful debut in Connecticut. The event, designed exclusively for female Lamborghini owners, offers a luxurious three-day experience focused on building a community among women who love the brand’s supercars. Attendees will enjoy scenic drives, a posh hotel stay, and test drives of Lamborghini’s latest models, including the powerful new Revuelto hybrid.

an open car door with the words "she drives a lambo" on it.

Andrea Baldi, Lamborghini’s CEO for the Americas, emphasized the brand’s growing female customer base and the importance of creating an environment where women can bond without the competitive pressures often present at car events. Lamborghini aims to foster confidence and connection among its female drivers, with plans to continue expanding its network of women who drive these luxury supercars.

Baldi also highlighted Lamborghini’s evolution from a male-centric company to one that includes many women in design, engineering, and production roles. The introduction of the Urus SUV has been a key factor in attracting more women to the brand, and events like She Drives a Lambo are intended to strengthen that relationship.

Lamborghini Huracán Tecnica.

With cars like the Huracán STO, Urus Performante, and the new Revuelto on display, this event aims to deepen engagement with female customers, encouraging them to drive—and even purchase—their next Lamborghini. Baldi is confident that word of mouth from these exclusive events will inspire more women to join the Lamborghini family.