Justin Bieber’s mysterious clothing brand, SKYLRK, is slowly coming into focus. While the brand remains largely under wraps, Bieber has been wearing pieces from his own label for over a year, hinting at its evolution beyond footwear. Initially believed to focus on sneakers, SKYLRK was quietly registered in 2023, with trademarks covering apparel, footwear, eyewear, and digital sales.
Bieber had been spotted in unbranded chunky sneakers and slide sandals, fueling speculation before SKYLRK’s subtle logo confirmed the brand’s existence. Now, sources have revealed that the oversized sunglasses he recently wore in New York are also part of the label, suggesting a broader fashion line. This marks the first official confirmation that SKYLRK will expand beyond footwear.
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His evolving style, which now includes ultra-baggy silhouettes and pieces from Japanese label Kapital, aligns with SKYLRK’s aesthetic. Without any promotion, the brand’s Instagram page has already amassed over 61,000 followers, signaling strong anticipation. With Bieber quietly adding the link to his bio, a formal launch seems imminent.
