Cartier, in partnership with luxury travel retailer DFS Group Limited, has opened its first West Coast airport store at Los Angeles International Airport (LAX). The boutique, which debuted on Jan. 31 in the Tom Bradley International Terminal, offers a curated selection of Cartier’s signature jewelry, timepieces, fragrances, and leather goods.
Walter Bolognino, president and CEO of Cartier North America, emphasized the brand’s deep connection to Los Angeles, stating that the city has been home to Cartier for over 50 years. He expressed excitement about welcoming travelers into the new space at LAX.
Designed with a blend of LA’s coastal charm and Cartier’s French heritage, the store features champagne gold-colored panels with wave-like patterns inspired by California beaches. Inside, a palette of sandy neutrals, ocean blues, and sunset hues reflects the city’s landscape, while a mural showcasing a Cartier panther intertwined with LA’s architecture serves as the store’s focal point.
Virginie Martignac, Cartier’s global travel retail director, highlighted the boutique’s strategic importance in strengthening the brand’s presence in key airports worldwide. She noted that the collaboration with DFS and LAX aims to create a unique luxury experience that merges Cartier’s artistry with LA’s dynamic energy.
